BEAUTYISTANBUL introduces its innovative approach in the events industry with the All-in-One event concept. In addition to the classic trade fair, the unique “o2o Platform” enables its exhibitors to conduct business with buyers prior to the exhibition date, commencing immediately upon registration. The exhibitors of BEAUTYISTANBUL 2019 have already started trading with over 6000 buyers registered from 180 countries and there is still 2 months to go for the event. Waiting until the exhibition to make deals is over!